Where does "M8TE" come from?

M8TE (pronounced "mate") is the story of a long journey in the night and event industry since 1996 and also a network of DJs and friends (hence the name) and which developed all over the years.

The agency appeared in 2009 under the name of "Spears Agency", offering event services for brands and nightclubs: websites, graphic design services and flyers, as well as "Club DJ" booking services, among others ...

A few years later, in 2013 precisely, it then become "M8TE" and progressively abandons clubs to focus itself on the development of private and corporate parties, and especially in the luxury industry and 5-star hotels.
Gradually, it earns its respect thanks to the quality of its parties and performances of its DJs and artists that mainly take place in different venues in the city of Geneva, under its local name "DJ Geneva".

In 2017, "M8TE" becomes a company and It's now time to push it forward and to make it known to the greatest number.
Thanks to its excellent references and recommendations, the agency opens new local sectors with DJ Lyon and DJ Annecy.
Then will follow DJ Montreux and DJ Lausanne, as well as new "target cities" with DJ Courchevel, DJ St Tropez, DJ Gstaad, and DJ St Moritz, or also abroad with new international ones like DJ Bucharest (Romania) and DJ Marrakech (Morocco) (among others)

Thanks to a talented pool of national and international dj and artists, the agency continues its global expansion to face a growing worldwide artistic demand for quality events.

Managing the agency: Cedric Beguier, 23 years of experience in events and nightlife industry including:

- 10 years in casinos as a DJ, Artistic Director and Club Manager.
- 15 years as a resident DJ in French and Swiss nightclubs (including the exclusive King's Club of Badrutt's Palace in St Moritz) and guest DJ abroad (Italy, Romania, Switzerland, Dubai, Morocco ...)
- 10 years in Geneva performing solo as well as with artists for the events of the most exclusive places, personalities, luxury brands, and high-end private events.

He is one of the few DJs to have such outstanding references and continues to officiate through his agency under his DJ name: Ice-Beg


2019: Opening of new sectors abroad : Seychelles, Maldives, St Barth, Mykonos ... collaborations with Chanel and the 3rd worldwide luxury group : Richemont

2019 : International launch of M8TE Agency Group: new sectors opening on Courchevel, St Tropez, Gstaad, St Moritz, Cannes, Val d'Isere, Megeve, Monaco, Marrakech and Bucharest and launch of M8TE's Blog

2017: Creation and development of DJ Lyon et DJ Annecy

2017 : M8TE becomes a company
2015-2018: Resident DJ of la Reserve Hotel & Spa (5* Hotel in Geneva) - Corporate events for Cartier, IWC Accenture, Audemars Piguet, Piaget, Louis Vuitton, Hermès ... (Winter season)

2015 : Creation & development of "DJ Geneve" (local private parties)
2014 - 2015 : Resident DJ of exclusive King's Club (Badrutt's Palace - St Moritz / CH)
 (Winter season)
2014 - 2015 : Resident DJ of luxury restaurant Quirinale (Geneva) as well as various other hot spots (Les Voiles, Le Rooftop 42 ...)

2013 : Creation & development of "M8TE" (private parties, graphic design, club booking ...)
2010 - 2012 : Resident DJ of several bars, restaurant and nightclubs from Geneva to Lausanne (Francis, Improvist Bar, Oli, White'n Silver, Point Bar, Amnesia ...)

2009 - 2010 : Creation of Spears Agency - Touring internationally (France, Morocco, Switzerland ...)
2006 - 2008 : Club Manager - Le Damona (Casino of Bourbonne-Les-Bains, 52 - France)

2003 - 2006 : Resident DJ - L'Isba (Casino of Hauteville-Lompnes, 01 - France)

2001 - 2002 : Bar Manager - Le Factory's (Gland, VD - Switzerland)

1996 - 1998 : Second DJ - L'Aventure (Casino of St-Pair-sur-Mer, 50 - France)